PUR Success.

The official results of the World Vodka Masters were released on October 19th and PUR Vodka won both the gold medal in the Super Premium category and the silver medal – which is effectively considered a second gold as it is the only medal awarded for the “Rest of The World”.

Yesterday, the news came in that PUR had been awarded a solid 89 points and a silver medal at the 2009 Beverage Institute of Chicago’s Tasting Championships.

Considering that they have not even sold a single bottle through the SAQ to the general public, it is a HUGE accomplishment. I’m extremely excited to be part of the PUR team and looking very forward to seeing what happens once a premium product manufactured exclusively in Quebec makes it onto the shelves and into liquor cabinets across the country… and the world.

See you soon San Francisco!